Who is Martin van Velzen? Martin van Velzen is the Director Marketing & E-commerce at Blokker. As a true retail marketer with experience on the agency and brand side at Amsterdam RAI, AS Watson and Action. Martin has been working at Blokker since the summer of 2020. A challenging role, due to Covid19, of course, all 400+ branches closed in March 2021. 5,000 employees were at home.
Did you know that Blokker
But postmen were overloaded. What does Blocker do? Deliver yourself! In a few weeks ‘Blokker express’ was launched. Strong example of agile working! In addition Italy Phone Number to flash delivery, the e-commerce offer has also grown rapidly. bol.com is also an important partner. But is this a competitor or a strategic partner? Martin tells all about Blokker’s marketing and e-commerce journey in the podcast. In this HelloMasters Podcast: From near bankruptcy to IPO: how does it go?
A lot has also changed
Blokker CEO Jeanine Holscher wants a startup culture. How do they handle that? What role does 3rd party data play? Which marketing channels work well for Blokker? HelloMasters is the podcast about marketing, strategy and teams. We talk to CMOs and marketing leaders about the rapidly changing landscape. Listen to this podcast on Apple Podcasts and Spotify . Powered by HelloMaaS and Frankwatching. Want to jump on the podcasting train yourself?