The importance of SEO: understand how Google works

Before understanding how SEO works on Google and its importance for companies, let’s first understand what this acronym means. SEO stands for Search Engine Optimization , or “optimization for search engines”. It refers to the set of optimization strategies for websites.Blogs and web pages with the aim of improving positioning in the search results of search engines, such as Google. For companies that want to attract potential customers, have a good organic digital positioning and increase the number of sales, investing in this strategy is essential. By investing in SEO, your company. It will gain relevance and acquire greater visibility .As your page will appear among the first results in users’ organic searches and will be easily found.You will have more qualified visitors , because your website will attract users interested in your products and services; It will increase the number of hits to the website.

Let's understand better then, how Google's algorithms work!

The moment your website manages to position itself among the first results, it automatically increases the number of hits. You will obtain a higher Return on Investment (ROI). With your Mexico Phone Number Data  company reaching more people looking for your products and services, it will be able to attract potential customers and increase the website’s conversion rate. You will be able to acquire greater reliability for the website. Being among the first search results makes your website more trustworthy. People will feel safer accessing, consuming and sharing your content. Your investment in Google Ads will have a better return: to calculate the value of each keyword in paid searches. Google calculates your website’s quality score taking into account your organic positioning. With this information.It becomes easier to understand the importance of having your website at the top of search engine results.

On-page SEO

Even more so when we learn that 90% of online experiences start with a search and that the first three organic links receive around 30% of user clicks. Let’s Google’s algorithms work! Google  ASB Directory algorithms follow a multitude of rules  more than 200 factors – to establish how sites can be rank in users’ search universe. First, Google uses robots to crawl every page it finds. These robots enter link by link and read everything on the page and record the information. After the crawl is done, the pages are indexed and go to the search engine. But for them to be placed in “Google order”, the tool uses algorithms to define the prioritization and relevance of a given page. Important parts of its structure are analyz. Such as the title, subtitles texts, image captions and other elements. The classification takes into account how relevant the page is. The main parameter is the number of times it is recommend by third parties, that is, link building.

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