Research has already shown that 55% of organizers focus on smaller-scale events. This is also not something that just happened in the past year. At TED, it was always cool to see the big venues that we filled to the brim, such as theaters and concert halls. But we often received equally good and sometimes even better feedback from the visitors on the ‘Salons’ that we organized with a maximum of 5 speakers and 100 visitors.

What can the event industry

The main goal therefore remained: to create a platform for inspiring ideas. Studies continue to show that inspiration remains the number 1 reason for people to keep coming to events. The human brain cannot Jordan Phone Number process constant inspiration for a full day. In addition, according to the Social and Cultural Planning Office , people are finding it increasingly difficult to combine their daily activities.

Earlier I wrote about the

Everyone is in a good mood

Smaller, short events are therefore increasingly popular. A selection of speakers who do not claim an hour of speaking time, but rather 20 minutes. And a smaller group of visitors, which also visibly improves interaction . 4. The New Networking Besides inspiration, networking still remains the second biggest reason for visitors to go to an event. Physical, virtual or hybrid.

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