First of all, according to her, it is important that the communication flows are in order internally. We have now reached the point where all technology enables us to communicate with each other, 1-on-1 or in a group. Now it is time for the next step: namely that technology will also connect us more with each other. The target? The return of the all-important social lubricant that allows colleagues to come together to celebrate victories, vent frustration or just a silly joke. This is largely absent in the hybrid work situation. We no longer run into each other in the corridors. Technology must offer an alternative for this. Just as personal and accessible as addressing a colleague at the coffee machine. The work environment and resources can also contribute to an optimal employee experience. And information about how to keep it safe.

Proven success?Once you’ve got everything up and running, don’t forget to Chairman Email Lists measure whether your internal communication strategy is successful. Because measuring results is not always common for internal communication campaigns, but just as useful. How do you do that and when is it actually a success?

Chairman Email Lists

Map it out using Kim Pot’s tips :

  • Map out the channels you want to use per group.
  • Determine what you want to achieve with the campaign and when it was successful. Metrics can also be defined for this for internal communication. Think of outtake, outcomes and impact, such as attitude change or better safety.
  • Set goals using the channels, data, and tools to measure success.

Approach Tips

Well, there you are. Almost done with this Summerread and updated about the latest developments in the profession and hopefully with many useful tips in your basket. Ready to map your work and start organizing it further. But how? Most communication work requires, in addition to the diplomatic and political skills that you must have to translate messages from your organization to the public, quite a bit of planning skills. The flow of tasks never stops.

Gerben G van Dijk listed the 10 most recognizable forms of communication work. He also recommends 10 useful tools with which you can organize this work and raise the internal communication strategy to the level of your new hybrid work situation. The golden tip as far as I’m concerned? The O SO BAD DAY ROUTINE, because building new good habits works, even for less good planners.

Kim Pot provides a nice addition to this in her article with tips on how to make your daily communication more goal-oriented. The solution is sometimes surprisingly simple, such as formulating an idea as a goal rather than an open concept. The advantage? Fewer meetings and more effectiveness in both your individual communication and that of your organization. Could the external texts also work a bit more for you in achieving your goals? With the tips from this article about web texts as a business tool by Natascha Teeuw, you have a thorough roadmap that gives your texts on the website a major refresh and immediately guarantees the new writing level in your organization.

Ready to get started?

Ready to get started? We are naturally curious about the things you want to tackle after the summer. Or maybe there are also topics you want to know more about? Let us know in the comments below. There is a good chance that we can help you further.

Keep reading? Which can. There are also summer reads about content, working smarter, and the best tips for apps, books and podcasts for (the rest of) the summer.

Have fun listening and reading!

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